Tools

I’m sure that many of you received a shiny, new iPad during the holiday season, so I thought I’d update my original article on favorite iPad apps.

[click to continue…]

{ 0 comments }

How Much is Too Much

by Dave on August 19, 2011

How do you know if you have too much on your plate?

One of the great promises of online marketing is the vast array of opportunities to create, join, participate, connect, and share. The nearly effortless entry into most online marketing makes it far too easy to overindulge in a good thing.  How do you know when you are doing too much?

You have to push the online marketing envelope

Professional athletes will tell you that you can’t reach your potential unless you’re consistently pushing yourself for better performance. Online marketing isn’t that different. You have to experiment, test your tactics, and push the tools to their maximum potential. But you have to be careful not to push your organization or your audience too far. [click to continue…]

{ 0 comments }

Asking the Wrong Questions

July 26, 2011

This article originally appeared in my Coach’s Corner email.  Sign up and be the first to know. The wrong questions will get you the wrong answer I get this question all the time: “what should I do?”  Invariably it turns out what my new friend is really asking is how to use a specific online [...]

Read the full article →

2D Barcodes and Stupid Marketing Tricks

February 26, 2011

Don’t be distracted by the latest shiny new object.  Just because 2D barcodes work in some applications doesn’t mean that they work everywhere.  I’ve recently seen two very bad implementations and on silly suggestion around 2D barcodes. Someone recommends you place a QR code in your LinkedIn or Facebook Profile to prove your technical prowess [...]

Read the full article →

iPad 2nd Impressions – More Apps

September 28, 2010

Don’t forget to see my previous posts on traveling with the iPad and using the iPad. This is my 2nd post on applications here’s the link to the 1st post on iPad Apps. Must have these iPad Apps – for Work I use my iPad mostly for my work in online marketing (that’s my story [...]

Read the full article →

iPad 2nd Impression – Favorite Apps (Part I)

August 29, 2010

I use my iPad for content consumption. I create an occasional email and have been playing around with dictation. But for the most part, I’m using it to get, not create, information.

Read the full article →

iPad Second Impression – the Network Matters

August 18, 2010
Thumbnail image for iPad Second Impression – the Network Matters

This is part two of three of my “second” impression of the iPad. Read the first of my series – my review of the device. I couldn’t justify the 3G version for normal use, so I opted for Wi-Fi only (I did spring for 32GB). At home and at my online marketing agency Wi-Fi access [...]

Read the full article →

iPad Second Impression – The Device

August 16, 2010
Thumbnail image for iPad Second Impression – The Device

What, no First Impression? A few days after my iPad arrived, I started a blog post on my first impressions – but I was like a kid with a new bike – it was all shiny perfect – hard to find fault with anything. Any review would have been glowing, and ultimately useless. So I [...]

Read the full article →

Droid Incredible First Impressions

May 11, 2010
Droid Incredible Smart Phone

Frustrated by my aging Blackberry and wanting to experience some of the new tools liked Google Goggles (see below), I was drawn in by the early positive reviews. And they were right – In general, I’m blown away by features and performance of the phone.

Read the full article →

A Presentation Tool I can’t Live Without

March 11, 2010

I just finished using the Logitech Professional Presenter (R800) again – this time for a seminar. I can’t get over how it’s so easy to use and reliable.

Read the full article →